Volume 70 | Issue 4 | Year 2024 | Article Id. IJMTT-V70I4P102 | DOI : https://doi.org/10.14445/22315373/IJMTT-V70I4P102
Received | Revised | Accepted | Published |
---|---|---|---|
14 Feb 2024 | 16 Mar 2024 | 05 Apr 2024 | 19 Apr 2024 |
This paper investigates offline retailer and online platform retailers' information sharing strategies in the platform
supply chain. The supplier sells products through the agency channel and reselling channel on the platform retailer, and sells
products through the offline retailer's retail channel. Our research shows that the information sharing between offline retailer
and platform retailer are beneficial for them. However, information sharing with the supplier may hurt the platform retailer
and offline retailer as the competition intensity and commission rate change. Interestingly, they still share information because
the supplier will provide some compensation to make up for their losses. This study expands the field of study on information
sharing in the platform supply chain.
Supply chain management, Information sharing, Agency channel, Reselling channel, Offline retailer.
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Guobiao Zhou, Congying Ma, "Information Sharing Strategies Under Platform Supply Chain," International Journal of Mathematics Trends and Technology (IJMTT), vol. 70, no. 4, pp. 19-26, 2024. Crossref, https://doi.org/10.14445/22315373/IJMTT-V70I4P102